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Read Article titled How To Set Up GA4 Custom Events Using Google Tag Manager

How To Set Up GA4 Custom Events Using Google Tag Manager

Tracking interactions on your website can yield valuable insights into how users interact with your website so that you can improve your website content and increase interactions and conversions. In your Google Analytics 4 account, there are a variet...

Read Article titled Why Social Media Marketing is Vital For Every Business

Why Social Media Marketing is Vital For Every Business

No matter your industry, the benefits of social media marketing (SMM) are something that your business can’t afford to pass up. With the right mix of content, social platforms, and some strategy to back it up, your business can start to reap be...

Read Article titled How to Link Google Ads to GA4

How to Link Google Ads to GA4

With less than a year before Universal Analytics goes away, now is the perfect time to start setting up your new Google Analytics 4 account (if you haven't already)! When it comes to Universal Analytics vs. Google Analytics 4, there are some majo...

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