Digital Marketing | Global Reach Bi-Weekly Blog

Small Audiences, Big Impact: Utilizing Micro-Influencers in Digital Marketing

Posted on November 21, 2023 at 1:00 PM by Global Reach

Wherever you click, scroll, or stream today, social media influencers have become pervasive in almost every type of media. As...

Categories: Branding and Graphic Design, Website Tips, Social Media, Search Engine Optimization

Tagged As: Social Media Advertising , TikTok, Marketing, Strategy, Instagram, Blogging, Advertising, Content Strategy, E-Commerce, Social Media, Digital Marketing, YouTube Shorts, Consumer Behavior, Instagram Reels, Branding, Facebook, Small Business, Lifestyle, YouTube, Content Marketing

Inbound Marketing - What It Is and Why You Should Be Using It

Posted on September 26, 2023 at 9:00 AM by Global Reach

Inbound marketing is a digital marketing approach that focuses on attracting customers through relevant and specific content. Unlike outbound marketing,...

Categories: Search Engine Marketing, Social Media, Search Engine Optimization, Content Marketing and Sales

Tagged As: Social Media Advertising, Marketing, Digital Marketing, Content Marketing

Embracing the Power of AI in Content Marketing

Posted on September 12, 2023 at 9:00 AM by Global Reach

AI, or Artificial Intelligence, refers to the use of advanced machine learning and large language models to perform tasks that...

Categories: Content Marketing and Sales

Tagged As: Marketing, Content Strategy, Digital Marketing, Content Marketing

The Power of Personalization in Digital Marketing

Posted on August 22, 2023 at 10:00 AM by Global Reach

Personalization involves knowing the needs and interests of your current and prospective customers, and giving them the content and resources...

Categories: Search Engine Marketing, Content Marketing and Sales

Tagged As: Marketing, Content Strategy, Digital Marketing, Content Marketing

Get To Know GA4 (Basic Info & FAQs)

Posted on July 3, 2023 at 9:45 AM by Global Reach

For over a decade, Universal Analytics has been the go-to analytics platform for businesses of all sizes and industries across...

Categories: Search Engine Marketing, Google Analytics 4, Website Tips, Search Engine Optimization

Tagged As: Google Tools, Google Analytics, Content Strategy, Google Updates, Digital Marketing, Content Marketing

What Is A Secondary Dimension In Google Analytics 4? (& How To Use Them)

Posted on June 21, 2023 at 9:30 AM by Global Reach

Looking for an easy way to get better insights from your Google Analytics data? Secondary dimensions are a powerful feature...

Categories: Google Analytics 4

Tagged As: Google Tools, Strategy, Google Updates, Digital Marketing, SEO, Content Marketing

10 SEO Tips To Boost Your Website Traffic

Posted on June 7, 2023 at 10:00 AM by Global Reach

Wondering why your website isn’t coming up on the first page of search engine results? Looking for ways to get...

Categories: Website Tips, Search Engine Optimization, Content Marketing and Sales

Tagged As: Content Strategy, Digital Marketing, SEO

How To Install Google Analytics 4 With Google Tag Manager

Posted on May 24, 2023 at 9:30 AM by Global Reach

Looking to save time and avoid having to edit code while setting up your website analytics? By setting up a...

Categories: Google Analytics 4, Website Tips, Content Marketing and Sales

Tagged As: Google Analytics, Digital Marketing, SEO, Google Tag Manager

7 Types Of Google Ads & When You Should Use Them

Posted on May 10, 2023 at 12:00 PM by Global Reach

Whether you’re looking to start advertising on Google or are already using Google Ads, knowing what type of Google Ad...

Categories: Search Engine Marketing, Content Marketing and Sales

Tagged As: Google Ads, Strategy, Advertising, Digital Marketing

Looker Studio Tutorial For Beginners (The New Google Data Studio)

Posted on April 19, 2023 at 11:00 AM by Global Reach

Looking for a better way to collect, analyze, and share your data? Looker Studio (formerly Google Data Studio) is a...

Categories: Google Analytics 4, Content Marketing and Sales

Tagged As: Google Tools, Strategy, Digital Marketing

Posts in tag Digital Marketing